Scheduled for September 30 – October 2, 2026, at The Palms Hotel & Casino in Las Vegas, INVISION MATCH! offers a focused alternative to the traditional trade show experience. Through pre-scheduled meetings, hosted networking opportunities, and intentionally limited participation, the event is designed to facilitate productive conversations between independent eyecare professionals and companies providing the products, technologies, and services that support their businesses.
IOT Lenses is a global leader in advanced free-form lens technology, helping independent optical laboratories and eye care professionals deliver exceptional visual performance. Its portfolio includes innovative lens designs, personalized optimization technologies, and solutions for progressive, single vision, occupational, and photochromic lenses. Backed by extensive research and clinical validation, IOT combines optical innovation with practical solutions designed to help eye care professionals enhance the patient experience and support business growth.
“Independent eyecare professionals are continually looking for new ways to differentiate their practices and deliver greater value to their patients,” said Deirdre Carroll, editor-in-chief of INVISION. “Bringing a company like IOT into INVISION MATCH! adds another dimension to the conversations attendees can have; connecting them directly with the technology and expertise helping to drive innovation across the optical industry.”
INVISION MATCH! will bring together more than 20 private practice optometry owners generating over $1 million in annual revenue alongside a carefully selected group of suppliers. Participating sponsors receive guaranteed one-on-one meetings with verified decision-makers who are actively evaluating products, technologies, and services for their businesses.
To preserve the quality of each interaction, supplier participation is limited by category, creating an environment that emphasizes relevance, accessibility, and meaningful engagement. Beyond the scheduled meetings, attendees and sponsors will connect through hosted networking breakfasts, cocktail receptions, private dinners, and other curated experiences designed to foster lasting professional relationships.
Previously announced sponsors for INVISION MATCH! 2026 include House of MODO, Cleinman, Marketing 4 ECPs, Cherry Optical Lab, L’AMY America, SkyLab Optical, Carrot, Rise Nano Optics, DAC Vision/National Optronics and HOYA Vision Care. The addition of IOT of America further expands the range of optical products, technologies, and business solutions represented at the inaugural event.
Optometry practice owners interested in attending as hosted delegates may apply for consideration at invisionmatch.com.
For questions, please contact:
Brett B Moore
Director of Sales & Business Development
INVISION Magazine
brett.moore@smartworkmedia.com
Peter Sienkiewicz
Marketing Solutions Provider
INVISION Magazine & Media
pete@smartworkmedia.com
About INVISION Magazine
Now in its 12th year, INVISION Magazine helps North America’s independently owned eyecare professionals improve their businesses by providing them with smart ideas they can put directly into action each month and daily online at invisionmag.com. INVISION is published by SmartWork Media, which also publishes INSTORE, PETS+, Signs of The Times, VMSD, Big Picture and Screen Printing magazines. Learn more at invisionmag.com.
About SmartWork Media
SmartWork Media is dedicated to the idea that business media should strive to inform, excite and inspire business readers, and that a good business magazine can (and should) have the energy and compulsive readability of a top consumer publication. The company publishes INSTORE, INVISION, PETS+ VMSD, Signs of the Times, Big Picture and Screen Printing, as well as its respective websites and events — The International Retail Design Conference (IRDC), Shop! Ideation, Shop! MarketPlace, INVISION MATCH! And JA New York Produced by INSTORE. Learn more at smartworkmedia.com
Krystal Garcia
SmartWork Media
+1 212-981-0242
email us here
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