The Good Feet Store partnership with FootBalance on foot scanners.

The Good Feet Store partnership with FootBalance on foot scanners, including a pressure mat.

The Good Feet Store Brings MyFootBalance® Technology to All Domestic Stores by End of Year

DEL MAR, CA, UNITED STATES, September 15, 2026 /EINPresswire.com/ -- The Good Feet Store, recognized nationally as the market-leading manufacturer and retailer of premium, personally-fitted arch supports, announces a new partnership with FootBalance to introduce MyFootBalance^® foot scanning technology to stores across the United States.

"We evaluated several vendors before selecting FootBalance as our in-store digital foot scanning solution," said David Kohn, Chief Information Officer at The Good Feet Store. "FootBalance stood out for two reasons: the accuracy of their measurements, and a partnership that allowed us to integrate the scanners directly into our technology platform. The data we collect from Footbalance Scanners gives our Good Feet Arch Support Specialists a clearer and more accurate understanding of each person's feet and how their needs evolve over time. That data also helps us improve the quality of our products and design solutions that meet each customer's unique needs. With close to a million customers a year and new stores opening across the country, this partnership helps us deliver a comprehensive fitting and a personalized solution people can trust."

The Good Feet Store is known for its proprietary 3-Step Arch Support System and one-on-one fitting process led by trained Good Feet Arch Support Specialists. The addition of FootBalance^® scanners enhances this experience by:
1. Reinforcing the precision of Good Feet's personalized fitting process
2. Supporting more informed and interactive conversations between customers and Arch Support Specialists
3. Capturing key measurements quickly and consistently, generating detailed insights into foot structure and pressure distribution, helping customers better understand how support and alignment work for their unique needs

Customers visiting Good Feet stores will continue to receive a free, personalized fitting and test walk. The scanning technology is a complementary tool within the existing consultative experience and does not replace the human connection that defines The Good Feet Store. Instead, it helps streamline the assessment process, giving specialists more time to focus on the customer and quality of the consultation.
The partnership aligns with The Good Feet Store's brand promise to meet customers where they are and provide individualized solutions that support active, independent lifestyles.

For many customers, foot discomfort can interfere with daily activities, work, or the hobbies they love. By combining innovative scanning technology with The Good Feet Store's premium arch supports and compassionate service model, the partnership is designed to deliver greater clarity, confidence, and comfort throughout the fitting journey, while helping specialists spend more of their valuable time interpreting results, advising customers and delivering an even more personalized fitting experience.

"We are thrilled and proud of being selected by The Good Feet Store for this partnership. The co-development of a customized product for them was an exciting opportunity. At the end, The Good Feet Store customer will benefit and move on healthier feet. That’s the best reward!," said Atul Midha, Chief Executive Officer at FootBalance.

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About The Good Feet Store:
Founded in 1992, The Good Feet Store is a leading manufacturer and retailer of personally fitted arch supports, with more than 300 locations nationwide. Good Feet combines a free, personalized fitting with a trained Arch Support Specialist who considers each customer’s feet, lifestyle, footwear and areas of pain or discomfort, with no appointment necessary and walk-ins welcome. Customers can be professionally fitted, test their supports in their own shoes and, once they find the right fit, take their arch supports home the same day, without waiting for a product to be manufactured or shipped. Good Feet’s personalized 3-Step System is designed to provide support throughout the day, from work and everyday activities to exercise and recovery, with different levels of support designed to help align, reinforce and relax the feet as activity and load change. Rather than relying on cushioning alone, Good Feet’s arch supports are designed to provide structural support, promote proper alignment and help distribute pressure across the foot, with supports fitted to each individual’s foot type, arch dimensions, footwear and lifestyle rather than simply shoe size. Designed for people who spend long hours on their feet, including active professionals, individuals experiencing chronic conditions and athletes, Good Feet provides complimentary follow-up fittings and adjustments, while eligible supports are backed by a limited lifetime manufacturer’s warranty and a 90-Day Customer Satisfaction Guarantee, with eligible returns and no restocking fee. The combination of personalization, convenience, try-before-you-buy fitting and continued customer support sets The Good Feet Store apart, delivering a personalized experience designed to help customers find the right support for their feet while remaining invested in their experience well after they walk out the door. To learn more about The Good Feet Store and to see reviews from our customers, please visit www.goodfeet.com.

Emily Patterson
Modern Performance + Recovery Brands
+1 6194559033
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